ET GBS 2020: Why music matters

Our hope was that by making music participation more accessible and fun, we could enable a new social medium that would connect the world through music. Yet despite this ambitious and possibly prescient vision, when Ge and I cofounded Smule, very few investors believed in the new iPhone, and fewer still believed in music as a viable market, reports Jeffrey C Smith.

from News-Economic Times https://ift.tt/3axxSNd

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